Suzhou Image Technology Co., Ltd

Are You Troubled by Counterfeit Products?

Recently, a tragic incident occurred in Lebanon involving multiple pager explosions, resulting in severe casualties that are truly heart-wrenching. The impact of this event on Lebanon is significant, with reports suggesting that the exploded devices were allegedly manufactured by the Japanese company “ICOM.”

no holographic label found on the exploding pager

In response, the director from “ICOM” noted that the devices lacked holographic labels, according to images from the scene. Given the widespread prevalence of counterfeit goods, an investigation is currently underway.

Counterfeit products harm brand owners and pose serious threats to consumer safety. The variety and quantity of counterfeit items are increasing, affecting electronics and various other sectors.

security holographic labels for electronic accessories

As a manufacturer of optical security holograms, we feel a strong responsibility to combat counterfeiting and protect consumers’ interests. We sincerely hope to avoid counterfeiting issues, and no forgery in our lives.

According to a report from the OECD and the EU Intellectual Property Office, counterfeit and pirated goods have steadily risen in recent years. The reports indicate that perfumery, cosmetics, and clothing are among the most severely affected categories from 2017 to 2019.

Source: From the OECD and the EU’s Intellectual Property Office

Main dangerous product categories subject to counterfeiting during 2017-19

They say there are no safe fakes. Of all ICT goods traded globally, 6.5% are counterfeit. Many types of electrical and electronic equipment have been counterfeited and can contain malware and spyware.

Faced with the challenge of counterfeiting, Suzhou Image Technology aims to reduce the possibility of counterfeiting through innovative optical security products and technologies, while helping consumers identify counterfeit goods to protect their rights. Here are three effective tips for identifying counterfeit products:

1. QR Code Verification

QR codes are widely used by manufacturers and consumers for product verification. Our holographic QR code stickers combine QR codes with optical security technology, making it easy for consumers to verify their purchases.

SZIMAGE holographic QR code stickers for security authentication

By scanning the QR code, consumers can access information about the product and its manufacturer. Additionally, our hologram labels can include sequential serial numbers and barcodes for added convenience.

2. Tamper-evident Holograms

Tamper-evident holograms are typically used on sealed packaging and are made from destructible PET materials. If someone attempts to peel off the sticker, the image will be damaged, providing an extra layer of security.

different types of holographic tamper evident labels

These holograms come in various types, such as void, honeycomb, anti-tampering cuts, and custom images, effectively preventing unauthorized access. If a holographic sticker is removed, the resulting pattern will indicate that the product is not genuine.

3. Security Feature Identification

Optical stickers can incorporate various security features tailored to different needs. This design enhances the product’s credibility and helps consumers quickly identify the brand. The use of security features significantly reduces the chances of counterfeiting. Identification methods can be categorized as follows:

  • Visible Features: Elements recognizable to the naked eye, like true color, holographic gratings and optical lenses.
overt and covert optical security features for specific requirements
  • Hidden Features: Require tools like magnifying glasses to observe, including micro text and UV inks.
  • Forensic Features: Need validation by specialized technicians.

By utilizing these methods, consumers can quickly identify counterfeit products. Hidden and forensic features are suitable for higher-level security applications and are nearly impossible to duplicate.

Counterfeit products not only damage brands but also pose threats to consumer safety. Improving the ability to identify counterfeit goods is crucial for protecting one’s rights. Through effective anti-counterfeiting technology and consumer vigilance, we can collectively combat counterfeiting and maintain a healthy market.

If you would like to learn more about identifying counterfeit products, please feel free to contact us. We would be delighted to assist you.

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