Suzhou Image Technology Co., Ltd

The Critical Role of Optical Labels: Innovations and Applications

Micro-nano optical labels are among the most advanced anti-counterfeiting solutions available today. They combine high-security features with an appealing design while utilizing no-ink printing technology, aligning with global sustainability efforts.

For brands and consumers, labels are more than just markers—they play a vital role in product security, brand recognition, and consumer engagement. Among these functions, anti-counterfeiting remains a top priority.

optical counterfeiting labels for various brand packaging application

Suzhou Image provides a range of optical counterfeiting labels designed for various applications. Below are eight distinct types:

1. Pure Optical Labels

Manufactured using micro-nano structural color technology, these labels utilize laser-based ink-free printing. They feature dynamic color shifts, 3D effects, hidden security elements, and tamper-evident designs. Options include:

Destructive labels: Break upon removal.

Void labels: Leave a pattern or text when peeled off.

Permanent labels: Designed for long-term adhesion.

They can be applied to paper, plastic, metal packaging, and product surfaces as security seals and branding tools. Customization includes tailored patterns, PET or paper-based materials, and various supply formats.

2. Optical Traceability Labels

Also known as QR code hologram labels, these integrate optical security with traceability. A QR code allows consumers to verify authenticity and track product origins via a mobile scan.

Features include:

Unique codes for product verification.

Real-time authentication when connected to an online database.

Support for promotional activities such as loyalty programs and digital rewards.

qr code hologram labels in roll

3. Optical Printable Labels

Pre-cut in rolls or sheets, these labels support on-demand customization using standard label printers. They offer:

Variable data printing (barcodes, QR codes, serial numbers).

Real-time updates for on-site customization.

Available in various shapes and sizes, they provide enhanced security while maintaining flexibility for product-specific details.

4. Partial Transparency Optical Labels

Also called high-precision demetallized labels, these feature a selective metallic reflection layer with transparent areas for:

Aesthetic contrast and enhanced security.

Branding and authentication on product packaging, hangtags, and security ID cards.

5. Optical Tactile Labels

These 3D touch-sensitive labels combine optical effects with tactile feedback, featuring:

Optical 3D tactile labels for bottle body application

A distinct textured feel.

Advanced optical security patterns.

High resistance to heat and friction.

Ideal for luxury packaging, premium wine and spirits, handbags, high-end business cards, and security documents.

6. Optical Labels with Enhanced Durability

Designed for harsh environments, these labels offer superior resistance to weather, abrasion, and aging while maintaining their optical effects.

One key application is motor vehicle windshield labels, which require:

High durability to withstand extreme weather and UV rays

Long-term readability for certification and identification purposes.

With extensive experience in this field, our company delivers high-quality solutions tailored to specific industry needs.

SZIMAGE Customized Security Solutions

For tailored solutions aligned with your industry requirements—whether cosmetics, electronics, luxury goods, or industrial manufacturing—contact Suzhou Image’s expert team. We specialize in end-to-end customization, from material selection to functional integration, ensuring your brand stays secure and competitive.

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