We’ve previously discussed various applications of vehicle windshield labels. Today, let’s explore their role in Electronic Toll Collection (ETC) systems and how Image Technology (IMAGE TECH) provides secure, efficient vehicle identification through advanced technologies.

The Evolution of ETC and the Role of Windshield Labels
Before ETC systems emerged, toll collection on highways and in large parking areas relied heavily on manual processes. This often resulted in long queues and traffic congestion.
To solve these problems, ETC systems were developed. By using RFID technology, they identify vehicles and charge tolls without requiring them to stop.
As a result, ETC systems are now widely adopted across highways, smart parking facilities, and gated communities. They have become a standard method for automated vehicle identification and toll processing worldwide.
How an ETC System Works
A complete ETC system includes three key components:
- An RFID windshield tag is installed on the vehicle, embedded with a UHF chip and antenna.
- RFID readers are placed at toll booths or access points.
- A back-end processing system that handles account settlement based on the vehicle data.
As a car enters the ETC lane, the reader communicates wirelessly with the chip inside the windshield label. It retrieves vehicle and account information in real time. Then, the system calculates the toll and automatically charges the driver—no human contact required.
Suzhou Image Technology’s Professional Solution
With nearly 20 years of expertise in optical security and RFID integration, Suzhou Image Technology offers customized optical windshield labels that combine protection, durability, and excellent RFID performance. Our solutions serve clients worldwide, including governments, transportation agencies, and commercial fleets.
What Problems Do We Help Solve?
To meet growing performance demands, we address four key challenges with innovative solutions:
1. Enhanced Security Performance
- We design custom chips and antennas that support encrypted communication and comply with ISO/IEC standards.
- Tamper-evident and removal-resistant materials ensure safe, long-term use.
- Each tag includes a unique serial number for accurate vehicle tracking.
2. Integrated Optical and Anti-Counterfeiting Features
Each vehicle windshield label combines visible and covert security elements:
- Visible features include holograms, UV printing, custom shapes, color printing, and variable QR codes.
- Hidden features include fluorescent ink, microtext, and laser etching, enabling advanced authentication.
3. High Durability in Harsh Conditions
Our windshield labels are built to withstand extreme environments. They resist UV rays, endure high temperatures, and maintain long-term stability, making them reliable in all weather conditions.
4. Full System Support
In addition to the tags, we provide complete system support:
- RFID readers for accurate tag detection
- On-demand printing systems
- Custom label design and manufacturing
- Technical consulting and compliance support
Thanks to flexible customization, we support government programs, commercial fleets, public transportation, and smart city initiatives.
Our UHF RFID windshield tags offer a reading range of over 10 meters and maintain stable performance even at speeds up to 120 km/h, ensuring quick and accurate vehicle identification.
Benefits and Future Outlook
Integrating RFID windshield tags into ETC systems leads to higher accuracy in vehicle recognition, lower labor costs, and improved traffic flow management.
As smart transportation and connected vehicle technologies evolve, RFID labels are becoming essential tools for managing digital vehicle identities.
Partner with Suzhou Image for Smarter Vehicle Management
With ETC adoption growing around the globe, choosing a supplier with deep technical know-how and strong customization capabilities is more important than ever.
At Image Technology, we’re ready to support your needs with reliable, scalable solutions. Get in touch with us to explore how we can help you build smarter, safer, and more efficient vehicle identification and toll systems.