With the rise of globalization and the widespread use of the internet, counterfeit products have become a serious challenge faced by global enterprises, organizations, and even governments. Therefore, choosing a reliable and professional anti-counterfeiting product supplier is essential for effective management.
How can you determine whether an anti-counterfeiting company is trustworthy? Suzhou Image proposes four key factors to help brands make more informed decisions when choosing anti-counterfeiting product manufacturers.
1. Originality and Expertise of the Design Tea
It’s crucial to check whether the anti-counterfeiting supplier has its design team. In today’s industry, true originality design is rare. Many companies copy others and compete on price. These companies don’t invest in or maintain a design team.
Copying and imitation lead to severe homogenization of anti-counterfeiting products, making it difficult to create eye-catching, innovative designs. Such products often fail to effectively prevent counterfeiting.
2. Strict Quality Management System
The production of anti-counterfeiting products requires strict quality guarantees and confidentiality, such as ISO9001 and ISO27001 certifications.
It’s also important to confirm whether they have a closed production management system and a process for the destruction of defective products. These measures ensure that your anti-counterfeiting products do not leak, get lost, or spread during the manufacturing process.
3. Success Cases with Large Projects and Well-Known Brands
Another effective way to judge the technical strength and reliability of an anti-counterfeiting factory is to review its success cases, particularly cooperation with large projects or well-known brands.
These cases often reflect the company’s qualifications and capabilities; as renowned brands typically conduct strict evaluations before selecting an anti-counterfeiting supplier. Through these case studies, we can gain a clearer understanding of the anti-counterfeiting company’s technical prowess and execution ability.
4. Independent R&D Capabilities and Core Equipment
In today’s highly competitive anti-counterfeiting industry, an enterprise’s ability to independently develop core equipment is a key factor in determining product differentiation and technical advantage.
Many companies rely on commercially available equipment, leading to severe product homogenization and ineffective security measures.
A truly capable anti-counterfeiting enterprise must have independent R&D capabilities, including custom software and equipment like lithography (dot matrix system) machines. This allows them to offer tailored anti-counterfeiting solutions that are unique and difficult to replicate.
Suzhou Image has specialized in optical hologram anti-counterfeiting for over 20 years, with self-developed micro-nano structure equipment and core technology software.
With more than ten national invention patents, we have established a complete and standardized manufacturing system, providing technical and product services to numerous well-known brands both domestically and internationally.
Our products have been widely applied in identity document protection, product packaging, and revenue collection. We also successfully provide product services for major national ID projects, large summits, and some sports events.
Including the Hong Kong-Macau travel permit, national ID cards in South America, driving licenses in Africa, the 2023 Pan American Games, the 2023 Central American and Caribbean Games, the 2022 Hangzhou Asian Games, the 2018 Winter Olympics, the 2018 G20 Summit, the 2014 Incheon Asian Games, and so on.
In today’s increasingly complex anti-counterfeiting market, choosing a professional and reliable company is not only about protecting your brand from counterfeit threats but also ensuring the long-term stability and growth of your business.
When selecting an anti-counterfeiting company, consider design capabilities, quality management, project cases, and independent R&D as key factors to ensure that your partner can safeguard your brand and documents with the best security solutions.
